What started as Instagram DMs between two moms in different provinces quickly turned into a full-blown “momfidante” hotline when we found out we were pregnant the same year. From venting about back pain to complaining that we had nothing cute to wear, to helping each other through the highs and lows of new motherhood - something beautiful was born.

In 2022, after months of swapping frustrations (and outfit fails), we launched AXK during nap time - literally.

AXK (pronounced by the letters) is a combination of the names of the three little humans that made us mamas.

This brand wouldn't exist if it weren't for them.

Thank you for trusting us with your comfort and style during such a sensitive time in your life. We've got your back, literally. It is our absolute passion to bring other mamas everything you didn't know you needed along your journey.

This is just the beginning. Thank you.

With Love Always From Canada,