Last updated: August 20, 2025

Haus of Her Group Inc. (“Haus of Her,” “we,” “our,” or “us”) operates this store and website, including all related information, content, features, tools, products, and services (collectively, the “Services”) under our brands, including AXK Maternity and MARION Maternity.

This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction through our Services or otherwise communicate with us. If there is any conflict between this Privacy Policy and our Terms of Service, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

By using our Services, you acknowledge that you have read and understood this Privacy Policy.

Personal Information We Collect

“Personal Information” means information that can identify you, directly or indirectly. We may collect the following categories of Personal Information (as permitted or required by law):

• Contact details: name, billing/shipping address, phone number, email.
• Financial information: payment card numbers, transaction details, payment confirmations.
• Account information: username, password, security questions, preferences.
• Transaction information: items you view, cart activity, purchases, returns, exchanges, cancellations.
• Communications: information you provide when contacting customer support.
• Device and usage information: IP address, browser details, device identifiers, and activity on the Services.

We may collect Personal Information:

• Directly from you (e.g., account creation, checkout, customer support).
• Automatically (e.g., cookies, device activity).
• From our service providers and partners.
  

How We Use Your Personal Information

We use your Personal Information for purposes including:

• Providing and Improving Services – To process payments, fulfill orders, ship products, process returns/exchanges, personalize shopping experiences, and improve our Services.
• Marketing and Advertising – To send promotions, offers, and recommendations, and to show you targeted advertising (online and offline).
  
  
• Security and Fraud Prevention – To authenticate users, detect and prevent fraudulent activity, and protect the integrity of our Services.
• Customer Support – To respond to your inquiries and manage your account.
• Legal Compliance – To comply with laws, regulations, or valid legal requests.
  

Information Use Across Our Brands

Haus of Her Group Inc. owns and operates multiple brands, including AXK Maternity and MARION Maternity. We may use the information you provide to us to send you offers, updates, and communications about any of our brands.

By engaging with one of our brands, you acknowledge and agree that your information may be shared internally within Haus of Her Group Inc. and used for marketing and communication purposes across our family of brands.

We will never sell your Personal Information to third parties outside of Haus of Her Group Inc.

You may opt out of receiving marketing communications from any of our brands at any time by following the unsubscribe instructions in our emails or contacting us at support@axkmaternity.com.

Cookies and Tracking Technologies

We and our partners use cookies, pixels, tags, and similar technologies (“cookies”) to improve your shopping experience, analyze site traffic, and deliver personalized advertising.

Types of Cookies We Use:

• Essential Cookies – Required for site functionality (e.g., checkout, account login).
• Performance & Analytics Cookies – Help us understand site usage and improve our Services.
• Functional Cookies – Remember your preferences (e.g., language, region, items in cart).
• Advertising & Targeting Cookies – Deliver relevant ads based on your browsing activity.
  

Your Choices:

• Most browsers allow you to control cookies through settings.
• You may opt out of certain third-party advertising cookies at http://optout.aboutads.info.
• If you disable cookies, some site features may not function properly.
  

How We Disclose Your Information

We may share Personal Information with:

• Service providers (e.g., Shopify, payment processors, shipping providers, IT, analytics).
• Business and marketing partners (for advertising and promotional purposes).
• Our affiliates and within Haus of Her Group Inc.
• Legal authorities (where required by law).
• In connection with business transactions, such as mergers or acquisitions.
  

Relationship with Shopify

Our Services are powered by Shopify. Information you submit may be shared with Shopify and processed outside your country. Shopify may also use your information for its own business purposes. To learn more, see the Shopify Privacy Policy.

Children’s Data

Our Services are not intended for children. We do not knowingly collect data from individuals under the age of majority in your jurisdiction.

Security and Retention

We use reasonable safeguards to protect Personal Information but cannot guarantee 100% security. We retain information as long as necessary for business purposes, legal obligations, or dispute resolution.

Your Rights and Choices

Depending on your location, you may have rights to:

• Access, delete, or correct your data.
• Request a copy of your data (portability).
• Opt out of the sale/sharing of your information for targeted advertising.
• Manage email preferences (unsubscribe at any time).
  

To exercise these rights, contact us at support@axkmaternity.com or use the links provided in our communications.

International Transfers

We may transfer, store, and process your information outside your country, relying on legal transfer mechanisms when required.

Changes to This Policy

We may update this Privacy Policy periodically. Updates will be posted here with a revised “Last updated” date.

Contact Us

If you have questions about this Privacy Policy or wish to exercise your rights, you can reach us at:

Haus of Her Group Inc.
📧 support@axkmaternity.com
📍 16192 Coastal Hwy, Lewes, DE 19958, USA